Cookie Policy

Cookies are small data files placed on your device when you visit a website. They enable the website to function correctly, recognise returning visitors, remember your preferences and collect data for analytics and advertising purposes.

By using the Website and consenting to the use of cookies through our cookie consent banner, as updated from time to time, you agree to our use of cookies in accordance with this Cookie Policy. If you do not agree to our use of cookies, you may decline them through the cookie banner, adjust your browser settings, or discontinue use of the Website. Please note that disabling certain cookies, particularly strictly necessary cookies, may affect the functionality and performance of the Website.

We currently use the following tools, and may add others over time as our marketing and technology stack evolves:

Meta Pixel (ID: 1031401942712469): Tracks pages visited, products viewed, and purchases made on our Website. Data is transmitted to Meta Platforms Inc., USA, and used to measure advertising effectiveness and build targeted and lookalike audiences on Facebook and Instagram. You can manage your Meta ad preferences at https://www.facebook.com/settings/?tab=ads.

Google Tags (including Google Analytics and Google Ads): Tracks Website interactions, traffic sources, and conversion events. Data is transmitted to Google LLC, USA, and used for Website performance measurement and advertising optimisation on Google platforms. You can manage your Google ad settings at https://adssettings.google.com.

Other platforms: We may add additional analytics, advertising, or technology tools in the future at our discretion. When we do, this Cookie Policy will be updated and your consent will be re-sought for any new non-essential cookies.

When you use our Website, certain third-party service providers may place cookies on your device to facilitate operational or marketing services e.g. (a) payment gateways: integrations with Cashfree, Razorpay, or PayU place essential security and transaction-verification cookies during checkout. We do not store credit/debit card credentials or CVVs on native servers, (b) e-commerce platform: Our storefront is hosted on Shopify, which sets analytical and performance cookies to ensure cart accuracy and order completion.

Meta and Google process data in the United States. By accepting non-essential cookies, you consent to your data being transferred and processed in accordance with their applicable data transfer safeguards.

On your first visit, a cookie consent banner will allow you to accept or decline non-essential cookies.

You may update your preferences at any time via cookie settings in the Website footer.

You may also control or delete cookies through your browser settings. Blocking strictly necessary cookies may impair checkout and core functionality.